Giriraj Swami : Prabhupada would give a business example to businessmen. To Mr. Mota, a businessman, Prabhupada said, “According to Chanakya Pandit, even if you spend crores [one crore equals ten million] of rupees, at the time of death you still cannot get one moment more to live.” Prabhupada was saying, “Every moment is worth crores of rupees. The time that is spent in Krishna consciousness is profit, and the time that is not spent in Krishna consciousness is a loss.” Prabhupada said, “Make a balance sheet and see the profit and loss. Then you will use all your time in Krishna consciousness.“